Great Service is the Key to Success as a Real Estate Agent

The key to success in every endeavour is excellent service to your customers and it is not different as a Real Estate Agent. A Real Estate Agent has many categories of customers, but arguably, the two main groups are your sellers (those who are selling their property through your service) and your buyers (your prospects […]

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Perseverance an Integral Ingredient in achieving Success

There are times in every business and every career when we experience failure. At age 30, after initial success with Apple, Steve Jobs was fired. Jobs found himself unemployed. But he persevered and years later said, getting fired from Apple was the best thing to ever happen to him, because it allowed him to think […]

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Success Starts in the Mind

All success starts in the mind. As Napoleon Hill says in his iconic book, Think and Grow Rich, ‘Success starts with Desire and a belief that you can attain the Desire.’ It is no different with your ambition to succeed as a Real Estate Agent. What is your desire? Is it a burning Desire? And […]

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Mobile Internet Technology is Changing the Real Estate Industry

The internet and mobile internet technology are reshaping how Real Estate services are being delivered. The customer is quickly adopting a mobile lifestyle and we as Real Estate professionals must adapt our business. Online technology has moved to mobile devices and spawning changes in lifestyle and professional behaviour that promises to be even more impactful than […]

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Business Protocols for Real Estate

At the recent Best Practices for Real Estate 2015 Seminar, Mr. Mark Edghill delivered a presentation on Real Estate Protocol and Business Practices in which he outlined a number of Best Practices in running your Real Estate Business. The overarching theme was ‘Your Real Estate Practice must be run as a Business with all proper […]

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Budgeting for your Real Estate Business

Another of the best practices highlighted at AREA’s Best Practices for Real Estate 2015, is the importance of Budgeting and the management of income and expenditure to stay within the Budget. Cash flow is the life blood of any business, so much so, that it is possible for a company to be making a profit […]

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A Professional Real Estate Agent

Recently there was a post on our Facebook page asking for comments on “What is a Professional Real Estate Agent”. The post attracted a few likes and no comments and reached far fewer people than other posts. This is regrettable, since we think that Professionalism is very important. So we decided to feature an article […]

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Building Your Starter List of Potential Clients

One of the tasks of a new Real Estate Agent is to compile a list of potential clients to target. In this article we offer you some help in building your list. We suggest drawing up a table of client groups with similar characteristics, which we will call customer categories in one column, the characteristics […]

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President’s Report 2014/2015

Introduction During the year 2014/2015 the issue which engaged uppermost attention of your Board of Directors was the finalisation of the draft legislation for the Brokers’ Bill and I am pleased to report that this is almost complete and ready for submission to the Minister of Trade, Industry, Investment and Communications.  Other key areas were […]

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